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Planet Jemma and the teenage girl problem

So I just spent some time fiddling around with PlanetJemma. The whole time I had this feeling like I shouldn't be there. Like I had stumbled into a chatroom for teenage girls and what was I doing playing around with the sparkly cursor and bloopy type about boys and some missing girl named Abby and how cool science is? I thought this was maybe just my pretentious version of the "if it's something a teenage girl would like, or could do, it's bad" syndrome we talked about earlier in the semester in relation to some A-list bloggers refusal to view Livejournal as a real blog.

But then I did a little research to see who had created this PlanetJemma and for what purpose. Turns out it's funded by the British Council because "Girls in Britain do well in science exams. Then as they get older, drop the subject like a hot Bunsen burner." Check out this site for more info. So it wasn't my personal shortcomings (or narrow perspective) that caused me to dislike and feel uncomfortable in the site, it's designed specifically to target teenage girls, explaining all the fuchsias.