I found a link to this site while wandering around online a little while ago. To summarize, it's a site offering software that supposedly allows anyone to "publish" their own books. While self-publishing is nothing new, the creators of this software claim that they have made it so easy as to render it trivial (alright, that second part is my claim).

The frontpage is dominated by a rotating set of testimonials from various users. The one that's up currently proclaims, "Meet Jim, a banker. He's written three cookbooks. This month." One might be inclined to scoff and say, "Well they weren't real books, were they?" but some poking around on the page reveals that the creators of this software offer a method to convert "books" made in that format into physical "bookstore quality" product. And they will tell you how to do this for the low low price of 14.95.